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Who is the Product Owner Anyway? - Scrum Pulse Webcast #24
 
01:02:17
As Agile become mainstream increasingly organizations are looking to double down on the role of the Product Owner encouraging them to manage the intersection between technology and the business. But Product Ownership is a difficult role as it tries to balance the needs of the business with the reality of software delivery. Also, for many organizations there is some ‘confusion’ with existing roles of business analyst, product manager or even project manager. What does the product owner do anyway? In this talk Dave West, Product Owner and CEO Scrum.org, the home of Scrum and Professional Scrum Trainer with Prowareness Rob van Lanen describe the genesis of the Product Owner role and how many organizations are dealing with the challenges of slotting this key role into existing product, project and release roles. They will introduce some techniques such as user-centric design, and hypophysis based development and describe how approaches such as Lean Startup and pragmatic marketing are providing product owners with a tool box to do their job.
Views: 18247 Scrum.org
Product Owner Meetup 21.12.18: все выступления
 
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Что важнее: счастье пользователей или деньги? На первом Product Owner Meetup в Binary District на эту тему рассуждали 330 гостей и четыре спикера: 00:10:00 Счастье внутренних пользователей Алексей Авдей, директор сайта sberbank.ru 00:33:50 Retentioneering: как сделать пользователя счастливым Байрам Аннаков, CEO & Founder App in the Air 1:00:58 Как монетизировать продукт, но не растерять пользователей Денис Кутергин, Founder YouDo 1:31:53 В деньгах счастье Денис Пушкин, Head of Product Marketing, Skyeng Все события Binary District: https://bit.ly/2EOXNV1
Rol del Product Owner : Modelar, Priorizar y Medir Scrum Marketing
 
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En equipos de desarrollo, el Product Owner está a cargo del Backlog, asegurándose que sus elementos estén ordenados y priorizados de manera correcta. De manera tal que sea transparente a cada integrante del equipo. En el contexto del Marketing, este Rol usualmente lo desempeña el Marketing Manager y su alcance va un poco mas allá. Acompáñanos para que veas de se trata. La estrategia Lean une los mejor de dos prácticas establecidas, agilidad y planificación adaptatativa, maximización del valor del producto a través de experimentos constantes. Tomamos como herramienta para fijar un norte constante a los Roadmaps. Aqui te contamos como lograrlo. Visítanos: http://www.institutodemarketingagil.com/cursos Síguenos: https://twitter.com/imarketingagil
Product Manager vs. Product Owner Roles
 
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This is a snippet from 280 Group's Agile Certified Product Manager and Product Owner - Online Course and Exam Learn More About The Online Course: http://280.gr/2zrnRC5 To be totally clear, this is a discussion about roles and NOT titles. For example, your TITLE can be Product Manager while performing the ROLE of a Product Owner. Product Management is a big discipline that covers a vast range of activities and responsibilities. This means being the market expert. You own the product strategy which drives the vision and roadmap. You manage the product throughout its lifecycle. And you ensure that there is a business justification for your decisions. You present the need. Your focus is the problem space and you avoid defining the product. You make the tough decisions and tradeoffs between features, schedule and cost. Ultimately, you deliver differentiated products to market. In some companies, the role is so big, that different aspects of it are split between different people. On the flip side, this is how product ownership is defined. You maximize the value of the product and the work of the development team. And you are the sole person responsible for managing the product backlog. You need to make sure the backlog is visible and understood by the entire development team. And all of these tasks for a particular project or slice of a project are the responsibility of one person. When you map the roles side-by-side, you can see that the product owner is responsible for the detailed work. You can see how closely they work with the development team. There are a lot of tasks that overlap with product management responsibilities. To allocate these, you may need to adjust for individual strengths and weaknesses. Some tasks are outside the scope of what Agile defines as that of the Product Owner. Many organizations struggle with dividing their responsibilities and if someone has all of these assigned to them, the workload becomes overwhelming. As a result, the focus is on the urgent and strategic focus is greatly diminished or lost.
Views: 9631 280 Group
How to become a Product Manager (Interview Tips)
 
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Product Management is a niche area but with an ever-increasing demand for talent. However, it is also not an easy role to assume. That explains why the Product Management interview is a tough one to crack. But don't worry - we bring to you all the required information, tactics and strategies that will help you ace the PM interview. Get started now to get ahead: https://upgrad.com/product-management/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_PM&utm_content=YouTube_Video_PM_Product_Management_Interview UpGrad takes pride in constantly churning out content that is contemporary, written by subject matter experts and delves into the world of Data Science, Big Data, Digital Marketing, Entrepreneurship, Product Management, Machine Learning and Artificial Intelligence, Software Development on regular basis. Stay on top of your industry by interacting with us on our social channels: Follow us on Instagram: https://instagram.com/upgrad_edu Like us on Facebook: https://www.facebook.com/UpGradGlobal Follow us on Twitter: https://www.twitter.com/upgrad_edu Follow us on LinkedIn: https://in.linkedin.com/company/ueducation
Views: 90736 upGrad
Product Owner Certification Video ☑️
 
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This Product Owner Certification video explains the difference between the CSPO Certified Scrum Product Owner and the AIPMM Product Manager and Product Owner Certification (https://280group.com/products/training/agile-excellence-product-managers-training-course/). If you are thinking about becoming a Certified Product Owner for Scrum and Agile there are several alternatives available. This video explains the difference between the standard CSPO/Product Owner certifications that only cover how to be a Product Owner and the much more advance Agile Certified Product Owner and Product Manager credential. Available from the Association of International Product Management and Marketing, this product owner certification also covers Product Management, leading teams, other forms of Agile (XP, Lean, Kanban, Hybrid) and business strategy. To find out more watch this product owner certification video and go to https://280group.com/products/trainin... and subscribe to the 280 Group Product Management channel.
Views: 2539 280 Group
Découvrez Lucca avec Vincent, Directeur Marketing / Product Owner Cleemy
 
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Lucca recrute !  Retrouvez toutes leurs offres sur Welcome to the Jungle : http://www.welcometothejungle.co/companies/lucca
Découvrez Parkopoly avec Léa, Chargée de Marketing Digital & Product Owner
 
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Parkopoly recrute ! Retrouvez toutes leurs offres sur Welcome To The Jungle: http://www.welcometothejungle.co/companies/parkopoly
Making sense of MVP (Minimum Viable Product)
 
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Adapted from Crisp's blog by Henrik Kniberg. Explaining his MVP drawing. This drawing shows up all over the place, in articles and presentations, even in a book (Jeff Patton’s “User Story Mapping” – an excellent read by the way). Many tell me the drawing really captures the essence of iterative & incremental development, lean startup, MVP (minimum viable product), and what not. However, some misinterpret it, which is quite natural when you take a picture out of it’s original context. Some criticize it for oversimplifying things, which is true. The picture is a metaphor. Find the original article here: http://blog.crisp.se/2016/01/25/henrikkniberg/making-sense-of-mvp Video by The CRM Team. For more great content have a look at our resources page here: http://thecrmteam.com/resources/
Views: 107528 The CRM Team
Product Owner, actually owns the product
 
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Gunther Verheyen introduces the role of the Product Owner in Scrum, a new role for a modern world. Gunther is an independent Scrum Caretaker; a connector, writer, speaker, humaniser. More at https://guntherverheyen.com/about/
Views: 1342 Gunther Verheyen
Is a Business Analyst a Product Owner?
 
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Ellen Gottesdiener shares her take on common misconceptions about business analysis and product ownership. EBG website: https://www.ebgconsulting.com/ Discover to Deliver book: http://www.discovertodeliver.com/ EBG Training and Coaching/Discovery Workshops: https://www.ebgconsulting.com/agile-services/agile-consulting/
Views: 1643 EBGConsulting
Product Owner in Scrum
 
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Een korte beschrijving van de Product Owner in Scrum, door Gunther Verheyen in samenwerking met Xebia. Nederlands gesproken, Engels ondertiteld. A short description (in Dutch) of the Product Owner in Scrum, recorded by Gunther Verheyen together with Xebia, with English subtitles. Gunther is an independent Scrum Caretaker; a connector, writer, speaker, humaniser. https://guntherverheyen.com/about/
Views: 966 Gunther Verheyen
🌟PRESENTEZ-VOUS: PRODUCT OWNER🌟
 
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Téléchargez vos 2 bonus: fiche de préparation + 1 vidéo https://reussir-son-entretien-embauche.com/formulaire-recevez-2-bonus/ Qui suis-je? Un recruteur et un juré de concours puisque j'occupe un poste de Manager en société de conseil et suis juré dans une école de commerce. J'ai fait passer des milliers d'entretiens et j'en profite donc aujourd'hui pour apporter des conseils sur les entretiens d'embauche et les oraux de concours. Si vous voulez en savoir plus, rendez-vous sur LE site qui traite des entretiens: www.reussir-son-entretien-embauche.com ************ FORMATIONS ENTRETIEN D'EMBAUCHE ************ 🌟 Formation Impressionnez les recruteurs 🌟 https://reussir-son-entretien-embauche.com/formation-impressionnez-les-recruteurs/ 🌟 Coaching individuel entretien d'embauche 🌟 https://reussir-son-entretien-embauche.com/coaching-individuel-entretien-dembauche/ ************ FORMATIONS ORAUX DE CONCOURS ************* 🌟 Formation Oraux de concours 🌟 https://reussir-son-entretien-embauche.com/oraux-de-concours/ 🌟 Coaching individuel oraux de concours 🌟 https://reussir-son-entretien-embauche.com/coaching-individuel-oraux-de-concours/ Si vous avez des questions, vous pouvez me contacter directement à l'adresse: [email protected] Régis The recruiter URL de la vidéo: https://www.youtube.com/watch?v=8Ca4rVyDis4&t=120s
Agile: A Day in the Life of  a Product Owner
 
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Description: So what does a Product Owner do all day? Find out more about the Product Owner role with a walk through of a normal day
Views: 97 Agile Basics
Le Product Owner est il un Product Manager agile ? - Sébastien Sacard
 
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Existe-t-il des différences entre un chef de projet fonctionnel qui faisait son métier il y a 10 ans et un "Product Owner" actuel ? Les entreprises ont certes adoptées les intitulés des postes des méthodes Agiles au sein des DSI, mais force est de constater que le Product Owner n'est pas "propriétaire" du produit et que seule la phase de développement est gérée par celui-ci. Le Product Management, discipline qui existe très peu en France, est à la croisée des chemins entre le Marketing, le Business et la Technique. Nous verrons en quoi cette nouvelle approche peut donner plus de responsabilité au Product Owner et plus de satisfaction au client final. Existe-t-il des différences entre un chef de projet fonctionnel qui faisait son métier il y a 10 ans et un "product owner" actuel ? Les entreprises ont certes adoptées les intitulés des postes des méthodes Agiles au sein des DSI, mais force est de constater que le product owner n'est pas "propriétaire" du produit, que la définition de ce qu'est un produit est encore trop floue, et que les projets sont la plupart du temps abordés uniquement à la phase "Développement". Le Product Management, discipline qui existe très peu en France, est à la croisée des chemins entre le Marketing, le Business et la Technique. Les différents métiers apparentés au Product Manager, selon la taille de l'organisation (Product Designer, Product Development manager, Product Marketing manager, Product Owner, ...), 'accompagnent le produit tout au long de la chaîne de valeur client, de l'étude d'opportunité à la suppression du produit à la fin de son cycle de vie. Nous verrons ensemble ce qu'est un produit (et ce qui n'est pas un produit), les différentes phases du product management et quelles sont les responsabilités des différents métiers Produit dans une organisation Produit (et Agile, mais pas forcément), avec des exemples et des retours d'expérience. Niveau : expérimenté
Views: 1179 FrenchSUG
Who is a Product Manager and What do they do? [Career Insights]
 
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The role of a product manager is crucial but also one of the least understood ones. What does a product manager really do? Is he more of a data analyst? Or someone who deals with the tech aspects of product, leading the team of engineers? Or does the product manager largely concern himself/herself with user experience, design or the overall business strategy? Mind-boggling isn't it? No wonder the role is difficult to understand for most. In this video, Ravijot Chugh, Co-Founder and Product Head at UpGrad, explains in detail the various responsibilities a Product Manager has, and that you need to execute to the best of your ability to be a good PM. If you want to bag one among the thousands of highly coveted openings for Product Managers between now and 2020 (only to grow exponentially even after), you need to start upgrading your existing skills and mastering these key skills. Product Managers are often referred to as mini-CEOs of the product. This is why, at tech companies, startups and large MNCs that are now diversifying, alike, the role of Product Managers is lucrative and one of the most important in the organization. Read more about a Product Manager's role: https://blog.upgrad.com/wtf-is-a-product-manager/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_PM&utm_content=YouTube_Video_PM_Product_Management_Roles_Blog_Link Watch now to know more details. Wish to transition to the role of a Product Manager and build great products? Enroll in our Product Management Certification Program: https://upgrad.com/product-management/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_PM&utm_content=YouTube_Video_PM_Product_Management_Roles UpGrad takes pride in constantly churning out content that is contemporary, written by subject matter experts and delves into the world of Data Science, Big Data, Digital Marketing, Entrepreneurship, Product Management, Machine Learning and Artificial Intelligence, Software Development on regular basis. Stay on top of your industry by interacting with us on our social channels: Follow us on Instagram: https://instagram.com/upgrad_edu Like us on Facebook: https://www.facebook.com/UpGradGlobal Follow us on Twitter: https://www.twitter.com/upgrad_edu Follow us on LinkedIn: https://in.linkedin.com/company/
Views: 81408 upGrad
5 Mitos de Rol de Product Owner
 
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En este webinar impartido por Carlos Reyes podrás conocer el perfil de Product Owner y desmitificar algunas ideas que se tienen sobre las funciones de este rol. Si tienes alguna duda, puedes enviar un correo a [email protected]
Views: 549 EnevaSys
What's the Product Manager Life Like by fmr Booking.com Product Owner
 
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A Product Management event in London about What's the Product Manager Life Like by fmr Booking.com Product Owner 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: https://prdct.school/2Ef6CpT Find out more about us: https://prod.school/2C1XBPu 💻 ABOUT US: Product School is the world’s first tech business school. We offer certified Product Management, Coding, Data, Digital Marketing and Blockchain courses; our instructors are real-world product managers working at top tech companies, such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal and Netflix. Our classes are part-time, designed to fit into your work schedule. Our campuses are online and in 15 cities worldwide, including Silicon Valley, New York, Los Angeles and London. See our upcoming courses here: https://prod.school/2C1XBPu In addition to classes, each of our campuses hosts weekly events with top industry professionals about Product Management, Data, Coding, Digital Marketing and Blockchain. Click here to see what we have coming up: https://prod.school/2L9HrXf Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. 📓 The Product Book has arrived! Learn how to become a great Product Manager. Get your copy here: https://prod.school/2PwZNCj #ProductManagement #ProductSchool #Upskill #TechEducation #Business #ProdMgmt #ProductManager #Product #PM #IT #Management #PMP #ProductDesign #FinTech
Webinar: How to Use OKRs in Product by Capital One Product Owner
 
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Webinar: How to Use OKRs in Product by Capital One Product Owner 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: https://prdct.school/2Q0291p Find out more about us: http://bit.ly/2OZW5Rb 💻 ABOUT US: Product School is the world’s first tech business school. We offer certified Product Management, Coding, Data, Digital Marketing and Blockchain courses; our instructors are real-world product managers working at top tech companies, such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal and Netflix. Our classes are part-time, designed to fit into your work schedule. Our campuses are online and in 15 cities worldwide, including Silicon Valley, New York, Los Angeles and London. See our upcoming courses here: http://bit.ly/2OZW5Rb In addition to classes, each of our campuses hosts weekly events with top industry professionals about Product Management, Data, Coding, Digital Marketing and Blockchain. Click here to see what we have coming up: http://bit.ly/2FIFJ02 Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. 📓 The Product Book has arrived! Learn how to become a great Product Manager. Get your copy here: http://bit.ly/2P5w3vU #ProductManagement #ProductSchool #Upskill #TechEducation #Business #CapitalOne #ProductOwner #OKR #Webinar
El Rol del Product Owner como Generador de Valor de Negocio
 
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This special Spanish Edition Scrum Pulse webinar is presented by Professional Scrum Trainer, Joel Francia and Rodolfo Suarez, Agile Consultant, CeaSoft En este webinar exploraremos el Rol del Product Owner en Scrum.
Views: 1895 Scrum.org
El Rol del Product Owner
 
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Charla en Medellín, Febrero 2016: introducción al Workshop de Product Ownership, discusión del rol del Product Owner en entornos Ágiles
Livros Indispensáveis ao Product Owner (PO)
 
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Nosso Scrum Trainer, Heitor Roriz, lista 5 livros indispensáveis a todo Product Owner e comenta o que o leitor vai encontrar em cada um deles. 1- Agile Project Management, de Jim Highsmith. 2 - Agile Estimating and Planning, de Mike Cohn. 3- Agile Product Management With Scrum, Roman Pichler. 4- Large-Scale Scrum, de Bas Vodde e Craig Larman. 5- The Startup Way, de Eric Ries.
Views: 296 Massimus
3 Minute Product Manager: Strategic Role of Product Management
 
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The strategic role of product management - spanning market intelligence, strategy development, new product development and lifecycle management.
Scrum Product Owner - vom Basiswissen zum Zertifikat
 
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Jan Schneider, Trainer der Haufe Akademie, im Interview über Vorteile und Nutzen des Zertifizierungstrainings Scrum Product Owner. Seminartipp zum Thema: Zertifizierungstraining Scrum Product Owner http://www.haufe-akademie.de/22.70
Views: 565 Haufe Akademie
EL ANTI PRODUCT OWNER
 
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Les hago con mucho cariño este video un poco diferente a los demás, y que habla sobre las malas costumbres que va teniendo un Product Owner cuando sólo dedica un pequeño porcentaje de su tiempo a ejercer este importante rol. espero les guste y les ayude a generar algún cambio en sus equipos!!
How to Shine in a Product Manager Interview by former Facebook PM
 
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Product Management webinar about how to shine in a product manager interview. 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: http://bit.ly/2r0rmIA Find out more about us: http://bit.ly/2HaoK3F 💻 Interviewing for a Product Manager position is never a piece of cake. It takes experience, spectacular communication skills, and extensive prep. Valentine Aseyo, former Product Manager at Facebook, shared the golden rules of interviewing that will help you shine in the interview and score your dream job. He discussed how to prep for an interview, what the essentials of successful interviews are and how to ask the right questions. Valentine Aseyo is the SVP of Product at Bandsintown, the #1 concert discovery platform that connects 40 million fans with their 450 thousand musicians. Before Bandsintown, he spent 8 years working at Facebook in Ireland, India, and US spanning many roles from User Experience to Advertising Products, to Marketing & Sales. Before that, he worked at IBM and Colgate & Palmolive. Valentine is also an Olympic recruiter; he interviewed over 2000 candidates throughout his career. ABOUT US: Product School is the world’s first tech business school. We offer certified Product Management, Coding, Data and Blockchain courses; our instructors are real-world product managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in 14 cities worldwide, including Silicon Valley, New York, Los Angeles and London. See our upcoming courses here: http://bit.ly/2HaoK3F In addition to classes, each of our campuses host weekly events with top industry professionals about Product Management, Data, Coding and Blockchain. Click here to see what we have coming up: http://bit.ly/2q8Vkem Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
Marketing Without Advertising | Manu Kumar Jain | TEDxIIFTDelhi
 
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Is Advertising necessary to build a brand? Hear it from Xiaomi India Head, Mr. Manu Kumar Jain. Manu Kumar Jain is the Country Manager and India Head for Xiaomi, which holds the Guinness Record for the “most number of products sold on a single online platform in 24 hours”. He has been responsible for putting the Chinese company in India’s top five-selling smartphone brands, in record time. He features prominently among Fortune India’s 40 under 40 (2015 & 2016) and Business Today’s India’s top executives under 40 (2015). Jain also features among GQ’s 50 most influential young Indians (2015) and Economic Times’s 40 under 40 (2016). This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx
Views: 299946 TEDx Talks
Sneak Peek: Product Owner by Booking.com fmr Product Owner
 
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A short video about What's the Product Manager Life Like by fmr Booking.com Product Owner Watch the full video here: https://prdct.school/2C3L5iv 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Find out more about us: https://prod.school/2PwBkwK 💻 ABOUT US: Product School is the world’s first tech business school. We offer certified Product Management, Coding, Data, Digital Marketing and Blockchain courses; our instructors are real-world product managers working at top tech companies, such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal and Netflix. Our classes are part-time, designed to fit into your work schedule. Our campuses are online and in 15 cities worldwide, including Silicon Valley, New York, Los Angeles and London. See our upcoming courses here: https://prod.school/2QmB74x In addition to classes, each of our campuses hosts weekly events with top industry professionals about Product Management, Data, Coding, Digital Marketing and Blockchain. Click here to see what we have coming up: https://prod.school/2RPkT0r Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. 📓 The Product Book has arrived! Learn how to become a great Product Manager. Get your copy here: https://prod.school/2PwB298 #ProductManagement #ProductSchool #Upskill #TechEducation #Business #ProdMgmt #ProductManager #Product #PM #IT #Management #PMP #ProductDesign #FinTech
Dave West - Who Is the Product Owner, Anyway? - #Path17
 
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As Agile become mainstream increasingly organizations are looking to double down on the role of the Product Owner encouraging them to manage the intersection between technology and the business. But Product Ownership is a difficult role as it tries to balance the needs of the business with the reality of software delivery. Also, for many organizations there is some ‘confusion’ with existing roles of business analyst, product manager or even project manager. What does the product owner do anyway? In this talk Dave West, Product Owner and CEO Scrum.org, the home of Scrum, describes the genesis of the Product Owner role and how many organizations are dealing with the challenges of slotting this key role into existing product, project and release roles. He will introduce some techniques such as user centric design, and hypophysis based development and describe how approaches such as Lean Startup and pragmatic marketing are providing product owners with a tool box to do their job. Speaker ‘To help people deliver software just a little bit better’ Dave West is the product owner at scrum.org. He is a frequent keynote at major industry conferences and is a widely published author of articles and research reports, along with his acclaimed book: Head First Object-Oriented Analysis and Design, that helped define new software modeling and application development processes. He led the development of the Rational Unified Process (RUP) for IBM/Rational. After IBM/Rational, West returned to consulting and managed Ivar Jacobson Consulting for North America. Then as VP, research director Forrester research where he ran the software development and delivery practice. Prior to joining Scrum.org he was Chief Product Officer at Tasktop where he was responsible for product management, engineering and architecture. As a member of the company’s executive management team was also instrumental in growing Tasktop from a services business into a VC backed product business with a team of almost 100. SCRUM.ORG @DAVIDJWEST 2017 COHAA The Path to Agility Conference May 24 & 25, 2017 The Ohio Union at The Ohio State University Columbus, OH presented by COHAA www.cohaa.org
Views: 175 cohaaorg
Tools4AgileTeams 2017:  POEM – Product Owner Evolution Model
 
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Mit dem „Product Owner Evolution Model (POEM)“ wird ein Tool vorgestellt, in dem die Vertreter der (Scrum-)Rollen die Ist-Situation ihrer Entscheidungsfreiräume selbst eintragen können (Positionierung i.S. einer Aufstellung). Dies umfasst u.a. auch den „Business Owner“ (als Synonym für CPO, Director Product, CEO, o.ä.). Während ein solches Self-Assessment bereits an sich einen gewissen Wert darstellt und wunderbare Möglichkeiten zur gemeinsamen Diskussion eröffnet, liegt der größte Wert des Modells in der Entwicklung eines gemeinsamen Zielbilds. So können alle Rollen – und insbesondere der Product Owner – im folgenden Schritt ihre gewünschte Soll-Position eintragen und gemeinsame Entwicklungsziele festlegen. Ein weiterer Aspekt ist das Coaching durch Scrum Master oder Agile Coach: Mit dem Modell kann gut veranschaulicht werden, bei welchen Tätigkeiten, der Scrum Master oder Agile Coach dem Product Owner und Entwicklungsteam aktuell entsprechendes Coaching anbieten kann. Ebenso entsteht damit Klarheit, wo im Kontext des Zielbildes ggf. ein anderer oder erweiterter Coaching-Bedarf entsteht, um Product Owner und Entwicklungsteam auf ihrem Weg in ihre neuen Verantwortungsbereiche zu unterstützen und zu begleiten. Lessons Learned Jeder kann seine individuelle Situation direkt in das Tool eintragen (wird ausgeteilt) und so direkt für sich reflektieren. Im Anschluss daran diskutieren wir übliche Patterns, konkrete Teilnehmer- Beispiele und Einsatzmöglichkeiten mit dem Plenum. Dabei ergeben sich stets lebhafte Diskussionen, vor allem weil sich u.E. die meisten Personen vorher die Frage so konkret noch nie gestellt haben – zumindest aber nicht so konkret für sich visualisiert haben. Weitere Informationen und das POEM-Tool zum Download inkl. Anleitung findet man unter www.productownership.de. POEM wurde von Tim Klein (Xing) und Oliver Winter (Xing) entwickelt und steht der Community unter Creative-Commons- Lizenz (BY-SA) zur Verfügung. - Der Referent: Tim Klein Tim Klein (Xing) war ca. 13 Jahre als klassischer IT-Projektmanager vor allem als Unternehmensberater im Konzernumfeld (Banking) und später im E-Commerce als Leiter Projektmanagement beim Hotelportal HRS unterwegs. Mit der agilen Transition des Unternehmens entdeckte er seine Leidenschaft für Produktthemen und übernahm die Produktverantwortung des B2C Geschäfts von HRS. Beim Pharmakonzern Bayer führte er später die dort neue Product Owner Rolle im Digital Marketing ein und entwickelte als Mitglied des 7- köpfigen weltweiten Agile-Kernteams initiale Maßnahmen zur Agilen Transition des Konzerns. Heute begleitet Tim als freiberuflicher Agile Coach und Digital Consultant Unternehmen auf ihrem Weg der agilen und/oder digitalen Transformation. Sein Schwerpunkt liegt im Coaching von Product Ownern bzw. der Ausbildung und Begleitung von Personen, die neu die Rolle als Product Owner übernehmen. Tim Klein
Views: 457 SEIBERTMEDIA
Product Owner PodCast #3 (february 2017) - Dave West (Scrum.org)
 
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Please enjoy this episode and feel free to follow up on any of the many interesting topics with me or Dave via the below contact details. Since we aim to continually improve this series, we highly value your feedback. If you have any comments, tips, input, questions… Please contact us using one of the following: Feedback form: https://www.research.net/r/ZPWTCK6 Follow us @po_podcast https://twitter.com/PO_Podcast Email: [email protected] Links & resources from this episode Dave on Linkedin: https://www.linkedin.com/in/davidjustinwest Dave on twitter: https://twitter.com/davidjwest Email Dave at: [email protected] Find Dave at conferences all over the world, Scrum Face2Face meetings and more… Start at https://www.scrum.org/Community/Community-Events Read more on the motivation for becoming Scrum.org Product Owner: http://blog.scrum.org/why-i-joined-scrum-org/ Subscribe to the podcast Soundcloud: https://soundcloud.com/productownerpodcast/ iTunes Podcasts: https://itunes.apple.com/nl/podcast/product-owner-podcast-powered/id1183369330?l=en&mt=2 TuneIn: http://tunein.com/radio/Product-Owner-Podcast-p941555/ Youtube: https://www.youtube.com/channel/UCeDP4PF4nFah2QsNahRWg8A Learn more about Product Ownership at the Prowareness Agile Academy Product Owner training: https://www.agileacademy.nl/training/?eventtitle=professional-scrum-product-owner-training Product Owner Advanced training: https://www.agileacademy.nl/training/?eventtitle=product-owner-advanced SAFe Product Management/Product Owner training: https://www.agileacademy.nl/training/?eventtitle=safe-product-management-product-owner-training
How to Succeed in a Product Manager Interview by Uber PM
 
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Product Management Webinar about How to Crack the Product Manager Interview. 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Get the presentation slides here: http://bit.ly/2r0rmIA Find out more about us: http://bit.ly/2mvWKP8 💻 Randy Edgar shared his insights on how to crack the Product Manager interview. He highlighted what hiring managers are looking for and gave tips on how to always focus on key metrics and the customer during your interview. Randy also talked about the signals hiring managers look for during these interviews. Randy Edgar, Group Product Manager at Uber, has done hundreds of Product Manager job interviews. Previously he worked for six years at Facebook and four years at Salesforce.com. He has an MBA from the University of Maryland and has worked in product for 10 years. Chapter 1 0:27 Talk Intro Chapter 2 1:10 Speaker Background Chapter 3 2:21 9 Skills Most PM Managers Look for Chapter 4 11:07 Summary of Skills Chapter 5 11:40 Typical Questions Chapter 6 13:16 Structure Your Answer Chapter 7 19:05 Overall Tips Chapter 8 21:35 Q&A ABOUT US: We host product management, data and coding events every week in Silicon Valley, San Francisco, Los Angeles, Santa Monica, Orange County and New York. Click here to see what we have coming up: http://bit.ly/2D4JhrN Product School is the world’s first tech business school. We offer certified Product Management, Coding, and Data courses; our instructors are real-world managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix. Our classes are part-time, designed to fit into your work schedule, and the campuses are located in Silicon Valley, San Francisco, New York, Orange County and Los Angeles. Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. If you want to become a product manager in 8 weeks, see our upcoming courses here: http://bit.ly/2mvWKP8 📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: http://amzn.to/2uJqg9A #ProductManagement #ProductSchool #Upskill #TechEducation #Education #Product #TechStartup #FinTech #Business #ProductManager #ProdMgmt
3 Minute Product Manager: Business Case for New Products
 
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Guidance for product managers on creating a new product business case - an investment proposal for a new product or service. A business case includes market analysis, strategy, product definition, value proposition, go-to-market plans and financials.
Product Manager - 10 Essential Skills to Master (In 2019)
 
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Product Management is a fast-growing and niche area to develop a career in. Naturally, there are some essential skills that can get you to be the very best of the lot. While the need for Product Managers is increasing by the day - in startups, tech companies and other large companies alike - the supply in India is currently only limited to a few thousands and compares poorly to countries such as the US. As per the Google and Accel Partners SAAS Report, there are roughly 36,000 Product Managers in India and the number is expected to increase to about 68,000 Product Managers by 2020. So, the need is apparent. But what does one have to do to get there? How to become a Product Manager? A common misconception is that Product Managers need to only master certain hard skills such as business understanding, tech and data. However, this would only mean the job is half done. To be a successful Product Manager you must have some soft skills too. These include communication, negotiation and leading without authority among many others. But don't worry about backgrounds, as Product Managers have been known to have diverse work and educational experience prior to making the transition into Product Management. Ravijot Chugh, Co-Founder and Product Head at UpGrad, explains in this 3rd part of the Careers-In-Shorts Series what these key skills are and how one can ace them to get on the road to being a great Product Manager. Grab a cool Infographic on: The Soft Skills of a Product Manager: https://blog.upgrad.com/the-soft-skills-of-a-product-manager/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_PM&utm_content=YouTube_Video_PM_Product_Management_Skills_Blog_Soft_Skills The Hard Skills of a Product Manager: https://blog.upgrad.com/the-hard-skills-of-a-product-manager/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_PM&utm_content=YouTube_Video_PM_Product_Management_Skills_Blog_Hard_Skills Wish to become a Product Manager and build great products? Check our Product Management program crafted by experts and here to help you make that transition: https://upgrad.com/product-management/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_PM&utm_content=YouTube_Video_PM_Product_Management_Skills UpGrad takes pride in constantly churning out content that is contemporary, written by subject matter experts and delves into the world of Data Science, Big Data, Digital Marketing, Entrepreneurship, Product Management, Machine Learning and Artificial Intelligence, Software Development on regular basis. Stay on top of your industry by interacting with us on our social channels: Follow us on Instagram: https://instagram.com/upgrad_edu Like us on Facebook: https://www.facebook.com/UpGradGlobal Follow us on Twitter: https://www.twitter.com/upgrad_edu Follow us on LinkedIn: https://in.linkedin.com/company/
Views: 78613 upGrad
Scrum Master vs Product Owner | Understanding the differences
 
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Agile methodology imparts the easy and convenient path to work. Scrum is one of the famous Agile methodologies. Agile methodologies consist of 4 main roles, viz. Product Owner, Scrum Master, Scrum team, and Stakeholder. Each role has its share of responsibilities. In this video, we are going to tell you about the difference between Scrum Master and Product Owner. For our Agile and Scrum related courses please visit - https://www.knowledgehut.com/agile-management
Views: 2857 KnowledgeHut
Product Owner's life: How to Build the Right Product with a Happy Team
 
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Pentalog is a global full-stack IT service platform designed to support digital and tech businesses throughout their product lifecycle: design, development, marketing, and funding. We apply Agile, Lean, and DevOps best practices to craft sustainable strategies that accelerate growth. Our approach has made us a disruptive service provider on the international business scene. This video is focused on practical advice and useful information you can apply right away to your own projects. Get more insight into the role and responsibilities of a Product Owner: - Understand the contribution the Product Owner has in building products - Learn some of the most important steps in building a successful product - Learn what makes teams grow and work better together Website: https://www.pentalog.com Facebook: https://www.facebook.com/Pentalog Twitter: https://twitter.com/pentalog LinkedIn: https://www.linkedin.com/company/pentalog Follow us!
Views: 142 Pentalog
Que hace el Product Owner durante el Sprint
 
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En este video verás lo que hace el Product Owner mientras el Sprint va corriendo. También tengo talleres presenciales disponibles para tu empresa, para que tu equipo comience a trabajar con medologías ágiles de la mejor manera, ¿te interesa? contáctame en: [email protected] Mira mi video sobre Scrum: https://youtu.be/nOlwF3HRrAY Mira mi video sobre el Product Owner: https://www.youtube.com/watch?v=X7gh07V6aKo
Sneak Peek: Publishing & Advertising by Booking.com fmr Product Owner
 
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A short video about What's the Product Manager Life Like by fmr Booking.com Product Owner Watch the full video here: https://prdct.school/2C3L5iv 👉 Subscribe here: http://bit.ly/2xMQLbS 🕊️ Follow us on Twitter: http://bit.ly/2xAQklN 💙 Like us on Facebook for free event tickets: http://bit.ly/2xPfjkh 📷 Check us out on Instagram: http://bit.ly/2eHmfJp Find out more about us: https://prod.school/2PwBkwK 💻 ABOUT US: Product School is the world’s first tech business school. We offer certified Product Management, Coding, Data, Digital Marketing and Blockchain courses; our instructors are real-world product managers working at top tech companies, such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal and Netflix. Our classes are part-time, designed to fit into your work schedule. Our campuses are online and in 15 cities worldwide, including Silicon Valley, New York, Los Angeles and London. See our upcoming courses here: https://prod.school/2PwBkwK In addition to classes, each of our campuses hosts weekly events with top industry professionals about Product Management, Data, Coding, Digital Marketing and Blockchain. Click here to see what we have coming up: https://prod.school/2G5T4Q3 Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues. 📓 The Product Book has arrived! Learn how to become a great Product Manager. Get your copy here: https://prod.school/2B4Hdwa #ProductManagement #ProductSchool #Upskill #TechEducation #Business #ProdMgmt #ProductManager #Product #PM #IT #Management #PMP #ProductDesign #FinTech
Product Owner Podcast #6 - Part 5
 
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Product Owner Podcast #6 - Stephan van Maris (E-village) In this episode of the podcast I chat with Stephan van Maris, Product Owner of the Clang e-mail marketing platform at E-Village. Stephan has a technical background and developed himself from one of the core engineers to Product Owner who is now letting go of the technical details to focus on improving the product through customer collaboration. In the 5 parts to this interview (new experiment!) we discuss: 1. Introduction, path to current role, context (organization) and mandate level as a Product Owner; 2. Collaboration with the Scrum Team - Stephan shares how he works with the development team and scrum master, and tells a story of their approach for better alignment in developing and designing a new module, by collaborating as a team on the ideation and possible realization, resulting in the new module's backlog items as a team effort (instead of being a solo-PO act); 3. Stakeholder Management - Stephan discusses how he engages both the internal stakeholder field as well as the external stakeholders through regular contact & customer feedback events; 4. Value Steering - We discuss the current efforts to close the feedback loop by introducing metrics for value steering. Up till now Stakeholder discussions and subsequent decisions were based on hypothetical returns and gut feeling, but by implementing a low cost usage statistic tool (Piwik), now the backlog decisions are based on data and this is influencing decisions and discussions already; 5. Closing - We discuss how Stephan deals with technical debt, NFR's and the bouyscout rule used by the development team. Furthermore after mentioning culture a few times in the earlier parts, Stephan shares a Netflix presentation that gave him valuable insights for developing the E-Village culture. Please feel free to reach out to us if you have questions or comments, we love to share and learn! You can reach us on the links below. If you want to share your stories on the podcast please feel free to contact us. Links & Resources Stephan: https://www.linkedin.com/in/svmaris/ E-village: https://www.e-village.nl Clang: https://www.e-village.nl/clang Piwik: https://piwik.org/ Netflix Culture deck Slideshare: https://www.slideshare.net/reed2001/culture-1798664 Current Netflix culture description https://jobs.netflix.com/culture/ Busuness model canvas (mentioned) should be lean canvas (thx wilbert) https://blog.leanstack.com/why-lean-canvas-vs-business-model-canvas-af62c0f250f0 Product Owner Perspective: https://twitter.com/po_podcast Sjoerd: https://twitter.com/sjoerdly & https://www.linkedin.com/in/sjoerdkranendonk/
I am a Digital Product Owner
 
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At CommBank, our Digital Channels team drives the digital experience for more than 14.5 million customers across Australia and around the world who rely on us for a seamless banking connection. We are growing fast. That’s why we’re looking to build our team with people who bring a switched-on, innovative, results-driven and ambitious attitude. For more information and to apply visit https://www.commbank.com.au/digitalcareers
Views: 6166 CommBank
Inside TimeOne - Elsa Ruto - Product Owner
 
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Rentrez au cœur du groupe TimeOne et découvrez les nouveaux métiers du digital indispensables au bon fonctionnement des campagnes de digital marketing et de l’innovation. L’entreprise doit son succès au talent et au professionnalisme de ses collaborateurs. Inside TimeOne vous fait rentrer dans le quotidien de Elsa Ruto, Product Owner chez TimeOne – Groupe. Découvrez la personne qui se cache derrière cet intitulé…
Views: 554 TimeOne
Product Owner: Principales (no todas) responsabilidades
 
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Te dejo un extracto de una clase mía hablando de las (principales, no todas) responsabilidades del rol del Product Owner. sin duda, uno de los roles clave en Agilidad y de los roles peor entendidos. Para más información y estar en contacto, nos vemos en... - Blog: http://www.javiergarzas.com/ - Twitter: https://twitter.com/jgarzas - Instagram: https://www.instagram.com/javiergarzas/ - Linkedin: http://es.linkedin.com/in/jgarzas - Facebook: https://www.facebook.com/javiergarzas.blog
Views: 2490 Javier Garzás
Why do we need a Scrum Product Owner? | Importance of Product Owner in Agile | Product Owner Roles
 
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Why do we need a Scrum Product Owner and what are the roles a Product Owner plays in an Agile team? This video will help you find the answers to both these questions. For your Agile project to succeed, not only do you need strong commitment and involvement from the business, you need a good Product Owner. Product owners are an integral part of most Agile teams. Watch our video on Career Path of a Scrum Product Owner here: https://www.youtube.com/watch?v=4DxPMPsw8dc To know the difference between a Scrum Master and a Product Owner watch our video here: https://www.youtube.com/watch?v=CZnWiVhpdzQ&list=PLsikuZM13-0ws48Gf03elrQZlaj7CSZ0f&index=8 To know more about Scrum Framework watch our Scrum Tutorial playlist here: https://www.youtube.com/playlist?list=PLsikuZM13-0xY4fBrYbI5TaqVQhaAJqAn To know more about our Certified Scrum Product owner Certification Training visit: https://www.knowledgehut.com/agile-management/cspo-certification-training For more informative videos, Subscribe to KnowledgeHut- https://www.youtube.com/user/TheKnowledgehut?sub_confirmation=1 #ScrumProductOwner #Knowledgehut
Views: 37 KnowledgeHut
DASA DevOps Product Owner - Course Launch Webinar
 
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In this webinar, Niels Loader and Eddy Huisman, both Co-developers of DASA Competence Framework explain exactly how this certification program helps the DevOps Product Owner realize maximum business value, engage with stakeholders, and deal with future requirements as well as operational challenges.
¿Qué es un product owner?
 
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Para ver como se lleva el rol de Product Owner a la práctica nos vamos a entrevistar a varios Dueños de Producto para que nos lo cuenten de primera mano. Visita nuestra web aquí: http://www.smokingbrains.com Síguenos en twitter: http://www.twitter.com/teamsthatexcel
Views: 2804 Smoking Brains
Dual Track Agile with Pol Narbona, Product Owner at Typeform
 
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Vuelven los Product Management meetups y esta vez tenemos a Pol Narbona, Product Owner en Typeform, presentando su metodología de trabajo preferida: Dual Track Agile. Como Product Manager esta metodología le permite trabajar con dos roadmaps, de un lado viendo lo que necesitan desarrollar proximamente y de otro lado lo que se tiene que entregar. Así combina los dos modos de pensar de discovery e delivery y se asegura que lo que se pasa a delivery es realmente lo que sus usuarios valoran. Our Product Management meetups are back and this time we welcome Pol Narbona, Product Owner at Typeform, talking about his preferred work methodology: Dual Track Agile. As a Product Manager this methodology allows him to work with two roadmaps at the same time, on one hand having a clear view of what needs to be built next and on the other hand on what needs to be delivered. In this way he combines the two mindsets of discovery and delivery and makes sure that what gets to delivery is really what his users value the most.
Views: 1005 itnig